San Marcos Festival Poster
The idea for the poster proposal came up as a desire to represent mainly the San Marcos Festival with graphic elements like the bull and the cock representing the bullfighting and cockfights events, the guitar as part of the cultural section and the bullring; an iconic site of Aguascalientes. Secondly, the poster shows not only the cultural diversity of Mexico, but also the image of a bright, happy and vivid country.
A smaller version had to be done in order to fit in a pin and a mug.
